Cologne, 04th–05th March 2017


The third Magento Unconference is here. Be part of this unique Magento community event!

#mageuc17 takes place in Cologne, 04th–05th March 2017

Get your ticket now!

The ticket sale is now online! Get your ticket here: Ticket Shop

We really would like to have you with us!

You are already dreaming of a great weekend in Cologne with the Magento community, but the whole world seems to have conspired against you? Let us help you!
Thanks to Firegento e.V., we can pay for two humans to join us. 100 € travel expenses, a hotel room from Friday until Sunday, your MageUnconference ticket - it's all covered.

These two packages are meant for folks who otherwise wouldn't be able to afford the trip to Cologne and whose employers wouldn't pay for the event. If you feel like this applies to you, please get in touch.

Our sponsors

We'd like to say a special and loud "Thank You!" to our main sponsors, who decided to support the Magento community. They make it possible to have such a great event:

Our supporters

We'd like to thank those of our attendees who spent a few additional bucks to help us create an awesome event:

Peter van Westen (Regular Labs), Carsten Stech, Kevin Krieger, e3N GmbH & Co. KG, Jeroen, Simon Sprankel (Modulwerft), Stämpfli AG, LimeSoda,, KaWa commerce, Talesh, Jacques Bodin-Hullin, Andreas von Studnitz, Christian Philipp, Sandro Wagner, Viktor Franz, Fabian Schmengler, Daniel Riemer, Peter Jaap, Stephan Hochdörfer, Florian Horn, Ben Marks, team neusta

The location

In 2017, we move the event from Berlin to Cologne. With Startplatz, a start-up incubator and coworking space, we have found a great location to cater all of our needs: Wi-Fi, coffee, rooms of different sizes, easily accessable with public transport and a spirit that goes well with our event.

Public Transport

Cologne Central Station is 1,5 km away.
The nearest public transport is availble at Hansaring (regional trains, S6, S11, S12, S13, S19, Tram 12 and 15) and Christophstr. / Mediapark (Tram 12 and 15). Both stops are about 600 m away from Startplatz. S13 and S19 take you directly from Cologne Airport via Cologne Central Station to Hansaring.

Travel By Car

If you travel by car, this is the address:
Im Mediapark 5
50670 Köln

There is a car park inside the building, the day rate is 15 €.

The hotel

Is it the initial letter or their modern design? Whatever it is, German Magento developers have taken a liking to Motel One hotels. The team and many attendees stay at Motel One Köln Mediapark. The hotel is just across the road from the event location.

If breakfast is the most important meal of the day for you, please consider booking breakfast at the hotel. We will provide some snacks for breakfast at the event.

Previous event galleries

Official galleries:

The 2015 event gallery
#mageuc15 - Berlin
The 2016 event gallery
#mageuc16 - Berlin


Our preparty starts at 19:00 and will be in Brauhaus Sion, Unter Taschenmacher 5-7, 50667 Köln . This is near the Cologne Cathedral!


Time/Room Room 1 Room 2 Room 3 Room 4
10:00 - 10:30 Breakfast
10:30 - 12:00 Morning session
12:00 - 12:45 you decide you decide you decide -
12:45 - 13:15 - - - coffee break
13:15 - 14:00 you decide you decide you decide -
14:00 - 15:00 - - - lunch break
15:00 - 15:45 you decide you decide you decide -
15:45 - 16:15 - - - coffee break
16:15 - 17:00 you decide you decide you decide -

Our aftershow party starts at 19:00 at ALTE FEUERWACHE, Melchiorstr. 3, 50670 Köln. It's a 15 minutes walk, you can go right down Maybachstr.


Time/Room Room 1 Room 2 Room 3 Room 4
10:00 - 10:30 Breakfast
10:30 - 11:30 Morning session
10:30 - 11:15 you decide you decide you decide -
12:15 - 12:45 - - - coffee break
12:45 - 13:30 you decide you decide you decide -
13:30 - 14:30 - - - lunch break
14:30 - 15:15 you decide you decide you decide -
15:15 - 15:45 - - - coffee break
15:45 - 16:30 you decide you decide you decide -

What is an unConference?

Someone once said: “An unConference is all about people.” Judith Andresen, Fabian's mentor for anything regarding UnConferences, said that an unConference makes the coffee break a principle. There is nothing to add.

Okay, maybe just let us add two more aspects that shape this event:

  1. There are no previously selected speakers. On the day of the event, you decide what you are interested in and what you would like to talk about.
  2. We will have a lot coffee breaks. More precisely, the plan is to have a 45min session, followed by a 30min coffee break.

No speakers

We meet in the morning, collect contributions (talks, workshops, tutorials or discussions you can offer or moderate) and interests (topics you would like to hear about, learn or check out).

All topics are presented in a few sentences. If topics overlap or complement one another, we merge them, so it may happen that two contributions result in one session. These merges are often a great starting point for a discussion.

All attendees have two votes to give feedback on what they are interested in. The sessions with the most votes are selected to fill our time table.

Coffee breaks

We keep an eye on the clock and make sure that after each 45min session, we bring you all together for 30 minutes, so you can discuss the session you've just attended, talk about issues or ideas you have about Magento, drink a cup of coffee or have a little chit-chat with new and old friends.

Our Motivation

Orga Team of Mage UC 2015

Our Team Carmen, Sonja, Fabian, Rico, and Tobias (not in the picture: Vinai)

It's story time! A long time ago, two agencies started the idea of developing modules for the (German) Magento community: FlagBit and ITABS. The purpose was to give something back to the community, so the society FireGento was founded, formed by a group of agencies and freelancers to develop open source modules. Today, we maintain one of the most important modules for the German Magento market: FireGento MageSetup. We organize hackathons in Germany and Switzerland, and help other conference organizers around the world with hackathons. In addition, many more modules were developed by our members and friends on hackathons - check them out.

Because two of our members are part of the PHP unConference Europe and really enjoy these events, we thought it's a good idea to do a Magento specific UnConference, since this format offers more room for discussion, knowledge transfer and networking than any other conference format we know.


A big thank you to our team. Rico Neitzel and Tobias Klose who take care of all the marketing stuff, website and paper stuff. Vinai Kopp, our connection to the community and our gofer. Sonja Riesterer and Carmen Bremen for their social media engagement and Pia Bodden as our proof reader of all texts. We'd also like to give a shout out to Fabian Blechschmidt, who takes care of the venue and all the local stuff in Berlin.

How can I become a sponsor?

You would like to suport us and sponsor the event? That's great! Any of these three is happy to talk you through the options and find a solution that fits:

Fabian Blechschmidt
Mobile: +49 170 4551981

Carmen Bremen
Mobile: +49 151 7000 7107

Rico Neitzel
Phone: +49 931 46558373

Do you blog? Spread the word!

You can support us by bringing our community idea into different channels. We need all the support we can get, any little tweet, Facebook post or blog post is much appreciated! We are preparing a new Press Package, it will be here for download soon.